Why should you be interested in utilizing motion graphics as a tool to market your services?
In its more basic form, Motion Graphics are multimedia projects made through animation software to create the illusion of, as its name implies, graphics in movement. But why should you be interested in utilizing motion graphics as a tool to market your services?
Since the proliferation of smartphones, we live in a world where we are bombarded by distractions more than ever before in history. The Statistic Brain Research Institute (statisticbrain.com) reports that the current attention span on average of people is at 8.25 seconds compared to 12 seconds in 2000.
This has given motion graphics videos a rise in popularity as the preferred tool for marketers to make audiences pay attention to their message. They’re a great way to help decrease the risk of viewers missing a call to action that they would have skipped through if the information had been presented through a different medium.
Motion graphics can condense a great deal of information into a short and visually appealing presentation that is easy to consume, and more importantly, SHARE.
You can use motion graphics in your marketing message on a video presentation, website, or advertising promotion. Our services include logo animations, multimedia video creations, website promotional videos, banners, advertisements and more.
See some of our motion graphics videos on our Vimeo page and contact us for more information.